DESIGN & TREND
GRAND DESIGN CONCEPT
2024−2026
In Sync, In Step
Together, toward a better future
In an increasingly complex world, diverging ways of living and working and the emergence of new values are having
a significant
impact on people's thinking and behavior.
Together, we're transitioning from an era where individuals and groups independently strive
for a better future to one where
entire communities evolve through harmonious interaction.
In Sync - where individual effort and creativity synchronizes.
In Step - establish new values as a
community.
Creating a borderless future where we live in harmony and mutual respect as a single community.
Laid−back Futures
From the past to the future.
Design that responds to the needs of the day.

In an era of prolonged conflicts and economic downturns, uncertainty about the future has increased, giving us more opportunities to
reflect on our identities rather than the fluctuating social norms surrounding us. Identity is the accumulation of individual experiences each of us has built up
over the years, and facing the past becomes a guidepost in charting a better future.
Accepting ourselves fosters respect for others, gradually transforming society into
a larger vessel that embraces diversity.
A heart that cares for others is also reflected in craftsmanship. Designs that go to the essence by unravelling the
time woven by people resonate emotionally and with unique originality. Free and rich sensibilities connect people from the past with those in the future,
accelerating new ideas.


Live in Harmony
Design that reflects the simple beauty of nature

A society where nature and technology coexist.
New and unprecedented touchpoints with nature are increasing, and through our individual
experiences, our attachment to the natural environment is deepening.
Attachment fosters a sense of responsibility, and this awareness of sustainability is now a modern
standard.
How we interact with nature is evolving daily to adapt to intensifying climate change and realize a sustainable future.
Yet, the joy we derive from nature
remains constant and irreplaceable.
No matter how much times change, designs rooted in natural inspiration will always give people profound comfort.


Optimistic Creation
Designs creating new values and experiences
with cutting-edge technology

The development of culture, society, and technology is bringing a multifaceted future into view.
Each year, more and more people find
value in new experiences, and this number will continue to grow as a driving force in generating new ideas and perspectives.
The advent of new-generation technologies
has already expanded our 'reality' into the online world. AI and robots are not threats but partners in realizing a better future.
The cutting-edge technology
you first encountered today could well become commonplace soon. Positive energy that embraces change will further enhance and enrich our lives.

